Master
Product Management

Dive into the world of making cool stuff with a Master's in Product Management! Ever wondered how your favourite apps or gadgets came to be? With a master's in product management, you'll pick up the skills needed to conceptualise, develop and launch amazing products.

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Upskill your career with an IU degree

And get a discount of up to 1444 € if you apply by December 5th!* 

Get job-ready with an IU degree. Upskill with our internationally recognised, career-oriented programmes that help make your CV shine. Study flexibly and advance your career on your terms!

*You can start anytime.

Work smart towards your dream job!

Apply by December 5th to save up to 1444 € on your on-campus tuition.  

Study flexibly on-campus in Europe & boost your career with an international degree. Take advantage of IU degrees available in a variety of hot-topic industries & pick up skills to take on sought-after job roles, successfully! Meet the application deadline to join our upcoming January intake.   

Overview

Start your Master's in Product Management now

If you have a bachelor’s in product management, business administration, management, or a related business-related field and want to further your education in this field, our consecutive 120-ETCS master's in product management is a good fit for you.  

How your studies are moving you forward: 

  • You will gain thorough knowledge of product management and its techniques, as well as expertise in management and leadership, marketing, and performance and strategy, so that you can comprehend product management as a whole. 
  • To specialize in areas like Digital Transformation and Product Management, Creative and Agile Methods, or Social Media Models, you take two elective modules.  
  • You are qualified for key specialist and management positions, such as product manager, product owner, product marketing manager, or product and business developer. 

Your onlinecampus degree summed up

All the facts and figures about your study programme at a glance
OnlineCampus Study Model Degree
Master of Arts (M.A.)
120 ECTS credits

Language
English
Accreditation & Recognition
Accreditation
Accredited in line with German and European standards
ZFU 180018c


Recognition
Your degree is Internationally recognised and can easily be transferred to another country
Tuition Fees & Discounts
Tuition Fees
Starting from € 299 (US$ 325)* per month
*based on the exchange rate from 31.10.2024 12:00 AM (CET)

Online application
No application fees
Study Duration
Study start
any time

Duration
24 - 48 months (depending on time model)
100 % flexible

You decide where and when you want to study

Modernised learning

Access our unique learning app and AI tutor 

Award-winning education

First-class learning: 96% recommended 

Study contents

Overview of your Master's in Product Management

With a Master's in Product Management, you'll learn about the conception, development, and launch of innovative products. Pick up a comprehensive skill set to navigate the challenges of today's digital age. Hone your management skills, master market research techniques, and establish valuable industry connections. This program empowers graduates to take on pivotal roles in product development, marketing, and strategic planning - all of which are in high-demand and offer competitive salaries. Along with sustainability, you will also discuss issues like digitalisation, ethics, and internationality. Explore subjects such as product strategy, user experience design, and data-driven decision-making, all geared toward shaping product managers capable of creating impactful products.

This programme includes an AI prompt engineering course, so you can learn how to use tools like ChatGPT best in your everyday life, work, and studies. 

Semester 1

Module

ECTS credits

Leadership

5

Product Discovery and Validation

5

International Marketing

5

Business Model Design

5

Product Delivery and Development

5

Advanced Research Methods

5

Semester 2

Module

ECTS credits

Managing Across Borders

5

Product Lifecycle Management

5

Sales and Pricing

5

Advanced Growth Hacking

5

Seminar: Current Issues in Product Management

5

Project: Customer Discovery and Product Delivery

5

Semester 3

Module

ECTS credits

Quality Management and Sustainability

5

Digital Analytics and Strategies

5

Elective A

10

Elective B

10

Semester 4

Module

ECTS credits

Master Thesis

30

Electives overview

Elective A

In your 3th semester, you'll need to choose an elective module, which you can choose from one of the following modules:

Module

ECTS credits

Agile, Social and Creative Methods

10

Consumer Behavior and Brand Management

10

Digital Transformation and Product Management

10

Digitalized Production

10

Entrepreneurship and Disruptive Innovation

10

Elective B

In your 3th semester, you'll need to choose an elective module, which you can choose from one of the following modules:

Module

ECTS credits

Agile, Social and Creative Methods

10

Big Data Applications

10

Business Analyst

10

Content Creation and Storytelling

10

Consumer Behavior and Brand Management

10

Data Science and Analytics

10

Digital Transformation and Product Management

10

Digitalized Production

10

E-Commerce

10

Entrepreneurship and Disruptive Innovation

10

Innovate and Change

10

Process Management with Scrum

10

Project Management with Prince2

10

Salesforce Consultant Specialization

10

Supply Chain Management

10

Social Media Models and Creation

10

UI/UX Expert

10

AI and Mastering AI Prompting

10

Module guide

Online course schedule

All the support you need, any time of day

With this programme, you’ll have access to human and AI-powered tutoring. 

Your tutors will be available to answer any questions, and you’ll have recurring appointments where you can discuss course topics with them and other students. 

Syntea, IU’s AI-powered tutor, will be available 24/7 to guide you through your courses and prepare you for exams. 

Study your way, and master working with AI at the same time. 

Admission

Entry requirements

The admissions documents must be provided in English or German. If they were not issued in one of these two languages, a translation is required. If you need to translate your documents, we can help refer you to our trusted translation partners. You can find more details here

General admission requirements

  • Completed, undergraduate degree with 180 ECTS credits in Product Management, Business Administration, Management, Innovation Management, Entrepreneurship, Intrapreneurship, or other business related degree programs. 
  • Your degree must be from a state or state-recognised higher education institution/university 
  • You must have achieved a final grade of at least “satisfactory” or Grade C equivalent in your previous undergraduate degree 

Further admission opportunities

If you have completed a non-subject-related undergraduate degree programme, you can still apply for admission. By successfully completing 2 specific modules of the Master's degree programme, you can gain admission to your desired 120 ECTS credits Master's degree programme.

The recognition of knowledge and skills acquired outside of higher education is generally possible.

The further admission opportunities represent individual cases to the above-mentioned general admission requirements and ensure the existence of a corresponding qualification for Master's degree programmes. Admission is at the discretion of the university.

Fee Reduction Programme

Apply for the Fee Reduction Programme and receive a discount on your tuition fees. 

Please get in touch with our Study Advisory Team for more details. 

English language skills

Depending on your personal circumstances, you might be required to provide proof of your English language proficiency. Your skills would need to match the B2 level of the Common European Framework (CEF). 

We accept the following English language skills certificates*: 

  • TOEFL (minimum 80 points)* or 
  • IELTS (minimum Level 6)* or 
  • Duolingo English Test (minimum 95 points)*
  • PTE Academics (minimum 59 points)* or 
  • Cambridge Certificate (minimum Grade B)* 

Is English your native language, or have you graduated from an English-speaking school or university? Then you do not need to prove your English language proficiency. 

Get in touch with our study advisors for more details. 

*Proof must be provided before the start of the study and must not be older than five years. 

APS Certificate

If you are from India, China or Vietnam, you might need the APS certificate to study in Germany, regardless of if your programme is 100% online or on-campus. Learn more about the APS certification here.  

Careers

Your Product Management career outlook

You can anticipate having a successful career across all industries as a product management professional with rewarding opportunities for moving up to a management position. Following graduation, you might work, for instance, as a... 

Team of product managers in front of a whiteboard

Strategic Product Manager

You develop strategies and visions for cutting-edge products in your capacity as a strategic product manager. You lead interdisciplinary teams and collaborate closely with your stakeholders. Additionally, you will be in charge of portfolio management, the launch of new products, and budget planning. 

Two people have a conversation as they work on their laptops

Product Owner for Data-Driven Products

Product managers for data-driven products collaborate with data scientists and developers to implement innovative product concepts. If this is your chosen career path, you can anticipate an innovative workplace where agile methods are in demand. The use of customer and market data analysis will also be one of your tasks.

Man talk on a video call on his laptop

Technical Product Manager

Are you devoted to data science, cloud computing, blockchain, and other related fields? You should then begin your career as a technical product manager! In this role, you will create technical concepts in accordance with user-oriented standards. By doing this, you will be working at the intersection of the market, technology, and consumers. 

Student reviews

This is what our students say

  • Anaelle Cintas

    Graduate, France

  • “The Study Advisory Team gave me very good tips on how to manage my time as a student who also works full-time.”

    Cédric Gobrecht

    Online student

  • “In general, IU is a very well equipped university with a perfect staff.”

    Mantas Paskevicius

    BSc Computer Science, Lithuania

Tuition fees

Online Study models & fees for your Master degree in Product Management

On campus study model and fees for your Master degree in Product Management

Depending on your personal or professional circumstances, you may wish to complete your studies as quickly as possible, or you may prefer a more flexible study programme that is less time-consuming. That’s why we offer part-time options for all our study programmes. This allows you to study alongside professional or personal commitments. We adjust your study fees based on your chosen time model.

Are you unable to finish your programme within the given time? No problem! If you realise that you need more time, you can simply switch to another time model with one months’ notice before the end of the month.

No registration or administration fees are charged when you apply for studying – you’ll only be charged once your studies have started, and the trial month has ended.

Your trial month begins when you receive your login credentials. This will give you the opportunity to test our courses for one month without obligation, before being charged. During that month, you can then take your first courses and start learning right away!

Once the trial month is over, your studies continue. You’ll pay your tuition fees according to your contract.

At IU, we believe in full transparency – so there are no hidden fees. You only pay for your tuition and the one-time campus registration fee of €1,500.

No registration or administration fees are charged when you apply for studying – you'll only be charged once your studies have started. If you won't be admitted to a programme because you do not meet the admission requirements, no fees will be charged.

Full-Time

Duration 24 Months

US$ 605
US$ 540 /mth* Apply now
* € 496 based on the exchange rate from 31.10.2024 12:00 AM (CET)

Part-Time I

Duration 36 Months

US$ 454
US$ 410 /mth* Apply now
* € 377 based on the exchange rate from 31.10.2024 12:00 AM (CET)

Part-Time II

Duration 48 Months

US$ 358
US$ 325 /mth* Apply now
* € 299 based on the exchange rate from 31.10.2024 12:00 AM (CET)

All our study programmes include the following benefits

  • Teaching and study material
  • Marking of your end-of-module exams
  • Monthly live and recorded tutorials
  • Use of the online campus
  • Individual study coaching
  • Online exams
  • Career coaching
  • Learn German and English for free
  • 4-week money back guarantee
  • Teaching and study material
  • Marking of your end-of-module exams
  • Individual study coaching
  • Online exams
  • Career coaching
  • Learn German and English for free
  • On-campus tutorials, 2-3x week
  • Access to all on-campus services
Recognition

Recognition of previous achievements

  • Save time: Skip individual modules or whole semesters!

Even before you apply for a study programme, we’ll gladly check whether we can take your previous achievements into account: 100% online, no strings attached. Simply fill in our recognition application form, which you can find under the content section of each study programme's webpage, and upload it via our upload section. You can also e-mail it to us, or send it via post.

Send an email to study@iu.org to find out which previous achievements you can get recognised. You can get your previous achievements recognised during your studies.

Do you need help with your application for recognition? Our student advisors will be happy to help. Simply arrange a personal call-back appointment.Arrange a personal video consultation appointment to discuss recognition

Why IU International University of Applied Sciences is the best choice

Your Studies Are Flexible and 100% Online

Schedule when you want to learn and study 100% online. At IU you have the possibility to complete your degree fully from home, whether full-time or part-time. You can even take your exams online whenever it suits you. 

Accredited & Globally Recognised

IU is accredited and certified with a seal of approval from the German Accreditation Council. All IU study programmes, materials, and services meet high internal and external quality standards, which are regularly reviewed and updated. We can also provide you with an official Europass Diploma Supplement once you graduate, to ensure that your degree is recognised anywhere in the EU.

You Gain Full Support

We provide you with innovative learning tools, digital study material, tutorial videos, live teaching sessions, student advice and support. You also have 24/7 access to our large online library. Your tutors are always available to answer your questions. Our study coaches are also available to help at any time. 

The Ideal Mix of Theory & Practice

Our programmes provide you with essential theoretical knowledge and focus, above all, on practice-oriented studies designed to best prepare you for your future career. Thanks to our great variety of electives you can specialise in the specific areas that match your personal goals.

Accredited & Globally Recognised

IU is accredited and certified with a seal of approval from the German Accreditation Council. All IU study programmes, materials, and services meet high internal and external quality standards, which are regularly reviewed and updated. We can also provide you with an official Europass Diploma Supplement once you graduate, to ensure that your degree is recognised anywhere in the EU.

The Ideal Mix of Theory & Practice

Our programmes provide you with essential theoretical knowledge and focus, above all, on practice-oriented studies designed to best prepare you for your future career. Thanks to our great variety of electives you can specialise in the specific areas that match your personal goals.

Hybrid Studies = More Flexibility

By combining in-person tutorials 2-3 times per week with 24/7 access to online study materials, you get to benefit from a more flexible study schedule. This allows you to work alongside your studies, or combine other activities, with relative ease. 

You Gain Full Support

We provide you with innovative learning tools, intimate campuses, easy access to lecturers, live teaching sessions, student advice services, and career support. You also have 24/7 access to our large online library. Your tutors are always available to answer your questions – and so are our study coaches.  

FAQs

Which masters degree makes me a product manager?

Our masters in product management is specifically designed to prepare you for roles in product management! In this programme, you'll learn the necessary skills and knowledge to excel in the product management field, and can apply for roles in areas ranging from engineering and marketing to business and innovation.

What is the qualification for masters in product management?

For this ms in product management programme, you will need to have completed an undergraduate degree from a recognised higher education institution or university.

Do product managers need a masters degree?

Product manager is a highly sought after position! So while having a master's degree may not be mandatory, it definitely gives you an upper hand. This degree can significantly enhance your management skills, market research abilities and not to mention provide you with industry connections through university community networking.

What is a master's in product management?

A masters in product management is an advanced degree programme focused on developing skills to create products successfully in the digital age. You'll learn a plethora of skills ranging from market research, business analytics, managerial skills, leadership skills, design strategy, marketing, product design and more. This degree prepares you for a role as a product manager.